South African sneaker brand Bathu officially unveiled its highly anticipated Bathu Volt collection in partnership with media personality and entrepreneur Boity Thulo at an exclusive launch event held at Luxx Venue in Sandton on Thursday night.

The high-energy launch event brought together media, influencers and key members of the fashion and lifestyle community to celebrate Bathu’s newest premium sneaker offering. Designed to capture a bold new era for the brand, the Bathu Volt range represents innovation, elevated design and the continued evolution of Bathu as a leading homegrown fashion label.

The launch marks the introduction of the Bathu Volt, a new range that reflects the brand’s continued evolution and commitment to bold design and innovation. The collection features fresh sneaker styles that combine modern aesthetics with the vibrant energy that Bathu has become known for.

Speaking at the launch, Boity Thulo reflected on the significance of the partnership and the role Theo Baloyi has played in inspiring her own entrepreneurial journey.

“Theo has been a huge inspiration to me as an entrepreneur. Watching how he built Bathu from the ground up and turned it into a brand that represents ambition and possibility for so many young South Africans has been incredibly motivating. This partnership felt very natural because we share the same vision of building brands that inspire people to dream bigger.”

Bathu has grown into one of South Africa’s most recognisable sneaker brands, built on a powerful narrative of township entrepreneurship and community-driven success. The brand continues to expand its footprint by introducing new product ranges that blend design innovation with authentic local storytelling.

According to Baloyi, the Volt range marks an important step in Bathu’s continued growth journey.

“At Bathu we believe great products must be supported by great stories and great execution. The Volt range represents our commitment to innovation and to constantly elevating the brand while staying true to the community that helped build it. Collaborating with Boity allows us to bring new energy and cultural relevance to this chapter of Bathu.”

The launch event brought the Volt concept to life through a vibrant visual experience featuring neon lighting, music and a rooftop celebration atmosphere that reflected the brand’s new direction and youthful energy